In the Spring of 1977, Kenner issued this special and rare catalog to update retailers on the innovations in their (then) biggest hit toylines, the Six Million Dollar Man and the Bionic Woman. Bionic fever would wane the following year but this was truly a golden time for Bionic fans. The art on this […]
Toy-Ventures takes a look at what we feel is the coolest action figure vehicle of the 1970s, Big Jim’s double-trouble ‘Vette with’s awesome laser canons. Tell us what you think is the 70s most iconic vehicle here or at the Pod Stallions Facebook group. GET Issue 3 of Toy-Ventures here! FACEBOOK GROUPS FROM PLAIDSTALLIONS Pod […]
In the late 1960s, toymaker Gilbert (known for Erector Sets) was one of the leading action figure producers in the US, focusing mainly on licenses and totally cornering the Spy craze with James Bond, the Man from U.N.C.L.E, and TV detective Honey West. Unfortunately, all crazes end and so did Gilbert, this would be their […]
In 1978, Ideal Toys hobbled together a series of toys using old molds and previously used brands to captilize on the popularity of Star Wars (and its lack of product on the shelves. Yes, lawsuits did happen. In an effort to create a back story kids might enjoy Ideal contacted Marvel comics (Yes, the people […]
Planet of the Apes was a new hot ticket item for 70s wunderkind Mego who also produced the World’s Greatest Superheroes around the same time. Big Jim was Mattel’s answer to G.I. Joe and Dinah-Mite was Mego’s stab at Barbie, who was the original. Child Guidance was one of the bigger players in Sesame Street merchandise, […]
In 1982, LJN toys beat out rival toymaker Mego for the rights to produce toys based on the popular TSR role-play game “Dungeons and Dragons” and a great underrated series of toys was born. The LJN D&D line was sort of a grown-up version of Masters of the Universe with its Elves, Wizards, and Orcs […]
In the 1960s, Mattel had a great deal of success with their “Major Matt Mason” line of toys, but when Neal Armstrong stepped on the moon and discovered nothing, interest in space race toys crashed and burned. Mattel logically thought to spin the concept off to a more earth-bound concept and created “The Sea Devils” […]
Newspaper circulars for toy stores are a tough thing to find, often thrown out immediately it’s a shame when you realize what a wonderful window into our world they truly are. Take this one for a store called “Hagensick’s Playroom” (great name) in Wisconsin, which features a veritable “who’s who” of hot items for the […]
The Muppet Show was as much an ingredient to a happy 70s childhood as orange kitchens and pop rocks were. The UK Produced syndicated series was a complete smash and not surprisingly oodles of merchandise followed. Toymaker Fisher-Price already knew the value of a Muppet, having produced Sesame Street items since the early 1970s released […]
Ourways Studios produced some of the wildest superhero merch in the 70’s, best known for their awesome stickers and decals their product features art by some of the true greats like Neal Adams and John Romita. There was something so incredibly cool about a time when a company could have both the Marvel and […]
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