1971 Mattel Sea Devils Catalog

In the 1960s, Mattel had a great deal of success with their “Major Matt Mason” line of toys, but when Neal Armstrong stepped on the moon and discovered nothing, interest in space race toys crashed and burned. Mattel logically thought to spin the concept off to a more earth-bound concept and created “The Sea Devils” […]

1975 Child World Flyer -Mego-Fisher Price-Evel Knievel-Star Trek

As far as 70s toystores go, none are as far remembered and beloved as Childworld, a chain which had at one point 180 stores across the united states. This 1975 flier preserves what they had to offer during that time including the greats like Mego Star Trek and Planet of the Apes. This is the […]

5 Awesome Things on Ebay this Week

Battlestar Galactica Lasermatic Rifle- This isn’t an easily found item, also it has nothing to do with the series itself but hey, that happened a lot in the 70s.     Welcome Back Kotter Vinny Babarino Watch– It’s always “What-O-Clock” with this fashionable gem. Seriously, how was this a thing?   King Kong Little Walker […]

1977 Mattel Welcome Back Kotter Catalog

The popularity of the sitcom “Welcome Back Kotter” inspired all kinds of merchandising including these 9″ figures from Mattel, the line was a bit of a flop, and carded figures can still be affordably priced today (especially the Horshak!)     The Sweathogs classroom playset included a record of catchphrases from the show, which I […]

1977 Mattel Shogun Warriors Catalog

1977 was the initial release year for the Mattel Shogun Warriors figures, unknown to us in North America these figures were called “Jumbo Machinders” in Japan and the characters were actually well-known cartoon characters. We’d get an inkling of this later when “Force Five” appeared in syndication.     Dragun would round out the first […]