70s toys

1978 toy catalog with oddball action figure assortment

This past week I picked up a wishbook from a regional chain of stores called “Monroe,” mainly because of its cover and the most 1970s people ever (see below).   I mean, the only thing missing from this is macrame and a fresh pot of Chicory brewing. However, the more curious thing is the selection […]

Marx Safari Adventure Action Figures Catalog 1975

Marx Safari Adventure Action Figures Catalog 1975 Louis Marx’s 1975 Toy Line “Safari Adventure” followed the trend of sport adventure put forward by G.I. Joe and Big Jim (Fisher-Price would release the Adventure People Safari this same year) but unlike the others, their line strictly focused on it. Marx Safari Adventure was a well-made and […]

Mego Superheroes- 1980 Consumer’s Distributing Catalog

  Consumer’s Distributing Week continues with a look at one of the pages that would be my first destination upon getting a new catalog, the Mego Superheroes. This, however, was not the best year for the brand. The eight-inch World’s Greatest Superheroes are nowhere to be found, replaced by the Pocket Superheroes. More interestingly is […]

1975 Fisher-Price Catalog – Adventure People- Sesame Street

1975 Fisher-Price Catalog Fisher-Price created some of the most durable and well-remembered toys of our lifetime, if you’re a 70/80’s kid, you likely had wonderful afternoons with the little people and possibly graduated to the real-world action of the Adventure People. 1975 was an amazing year for Fisher-Price, not only did they launch the Adventure […]

The Oddest Star Trek Toy Ever

The Oddest Star Trek Toy Ever The Worcester Toy Company is the organization that I would give the credit for making the oddest Star Trek toy ever. That’s a big deal because there were lots of dogs in the race. However,  this item tops even the Star Trek Metal Detector, sorry “Metal Detection Probe” or […]

1978 K-Mart Toy Flyer – Mego Superheroes

The newspaper flyer is still a great way to keep abreast of the hot holiday toys during any given year, too bad few folks decided to keep them after reading. This 1978 K Mart Circular (from the Chicago area) is a wonderful little window into that years potential toy purchases, many familiar faces can be […]

1979 Beno’s Toy Catalog- Kenner Star Wars- Star Bird

I had never heard of this California-based chain of Toy Stores called “Beno’s” before but judging by this glorious catalog, they offered the best-selling toys of 1979 including of course, the Kenner Star Wars line, this beautiful time capsule is a joy to behold. GET Issue 3 of Toy-Ventures here! FACEBOOK GROUPS FROM PLAIDSTALLIONS Pod […]