Toy Company

1978 K-Mart Toy Flyer – Mego Superheroes

The newspaper flyer is still a great way to keep abreast of the hot holiday toys during any given year, too bad few folks decided to keep them after reading. This 1978 K Mart Circular (from the Chicago area) is a wonderful little window into that years potential toy purchases, many familiar faces can be […]

1979 Italian Mattel Shogun Warriors Catalog

Mattel sold the popular Shogun Warriors brand around the world and in Italy in 1979, it was simply known as “Shogun”. The popular line even had the foresight to introduce cartoon characters popular in Italy at the time.. Goldrake was sold in Italy and in France (where he was called Goldorak) because the show played […]

197 Children’s Palace Catalog- Mego-Big Jim-Barbie-Sesame Street

Planet of the Apes was a new hot ticket item for 70s wunderkind Mego who also produced the World’s Greatest Superheroes around the same time. Big Jim was Mattel’s answer to G.I. Joe and Dinah-Mite was Mego’s stab at Barbie, who was the original. Child Guidance was one of the bigger players in Sesame Street merchandise, […]

Toy-Ventures: 1980 Azrak-Hamway AHI Catalog

Toy-Ventures this week takes a look at the 1980 dealer catalog for Azrak-Hamway International (AHI for short), this is one of the last years for AHI as they were absorbed into REMCO (and later on Jakk’s Pacific) but this is a wonderful year full of rack toys based on the Marvel and DC Superheroes, Star […]