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1975 Child World Flyer -Mego-Fisher Price-Evel Knievel-Star Trek

As far as 70s toystores go, none are as far remembered and beloved as Childworld, a chain which had at one point 180 stores across the united states. This 1975 flier preserves what they had to offer during that time including the greats like Mego Star Trek and Planet of the Apes. This is the […]

Dargon of the Sectaurs visits a Toy Store!

Ahhhhh the 1980s were a goldmine for costumed character appearances from toy lines weren’t they?Do you have photos like this in a drawer? Any fun memories of the experience? This is the kind of thing I’m looking for in my next book “Mall of Justice”. How you can get involved: I’m looking for your photos and […]

The shop window of Mego Dreams…..

I debated whether to put this here or on the Mego Museum but considering it’s a vintage photo of a toy store in Hong Kong (and let’s face it, this site has an obsession with such things). This display of Mego Superhero items and Micronauts is my happy place, I drove my mother crazy looking […]

1980 JC Penny Toy Land Flyer

I am a complete junkie for toy store newspaper flyers, they are just such a wonderfully illustrated time capsule of our childhoods. This beautiful piece from JC Penny in 1980 is a pretty terrific example of why I love these, so many old friends are here. From bikes to big wheels, Barbie to Ms Piggy, […]

Vintage Toy Store Pictures Volume 18

For this year’s last Friday feature, I bring you my favourite of all sections of PlaidStallions another volume of vintage toy store pictures! Celebrating the time when we had unique independent retailers dotting our landscape and came up with colourful and and interesting ways of selling us toys. Volume 18 is our biggest yet and loaded with […]

Beno’s Toys Christmas book from 1979

Seeing as Christmas and shopping is all that on our minds right now, let’s take a look at the specials offered 36 years ago with the Beno’s Toy flyer. I’ve never heard of this California based chain but I sure recognize the toys like Kenner Star Wars, Play-Doh and a metric ton of classic hand […]

Vintage Toy Store Photos Volume 17

Yes! A new installment of  one of my favorites, vintage toy store photos. A journey back to the days of oddly named department stores and independent mall toy stores and chains that are fondly remembered but sadly mostly gone. Vintage Toy Store Photos Volume 17 covers the US and Canada this time and features appearances […]

A Japanese Toy Store Flyer from the 1970s

It’s no secret I’m fond of vintage toy store flyers but getting them from foreign countries is even sweeter! I can’t read a lick of Japanese but I can spot fun classic 1970s toys like Jumbo Machinders (We called them Shogun Warriors), MicroMan (Micronauts here) and the amazing Henshin Cyborg,check out the 1970s Japanese Toy […]