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Mattel MegaForce Toy Catalog from 1982

  MegaForce was poised to be the action blockbuster of 1982. The 20 million dollar Chinese/American co-production had an impressive marketing budget which wisely targeted kids with it’s sci-fi military stunt show of a movie. It also easily found licensors; on paper, this looked like a slam dunk. The only problem was that people eventually […]

Mattel’s A Bad Case of Worms

I had completely forgotten this toy existed! A Bad Case of Worms was yet another “gross out” item from Mattel, who had big hits with “Slime” and the follow up “Slime with Worms.“ This time the concept was a tiny case filled with rubber worms you can huck at people or walls. The fleixble worms […]

Toy-Ventures: 1982 Toy Parade!

  Toy-Ventures: 1982 Toy Parade! It’s time for another blast from the past vintage toy catalogue. The year is 1982, and the toy offerings of Canadian Tire stores. Monsters, Annie, Atari, Space Lego and Smurfs!     Join our weekly newsletter. The Super Collector Newsletter combines all the news from Mego Museum and Plaid Stallions […]

1982 GI Joe Playset from the JC Penney Catalog

  One of my favourite things about Department store wishbooks is when they snuck in an exclusive item. Sometimes this was whole figures like the Mego Secret Identity figures; other times, carry cases or even playsets meant to be used with the toys unofficially. That’s the case with the Mobile Command HQ playset from the […]

Sesame Street Garage by Child Guidance

After my last dealership visit, I think having Ernie work on my car would be an upgrade. Sure I’d have to deal with cookie crumbs but maybe he could find that rattle.   Other Sesame Street posts on PlaidStallions       Our book Rack Toys, Cheap, Crazed Playthings is now available again! Order through […]

1982 Ideal Team America Promo Catalog

Ideal Team America Promo Catalog After years of being marketed as an Evel Knievel toy line, Ideal toys had a severe problem with Knievel’s career hitting rock bottom. They had a hit toy concept but needed a new marketing method. Ideal tried classic monsters with the Scare Cycles in 1979 but regrouped and launched Team […]

Doctor Who Playhouse

Stumbled upon this “Dr. Who Playhouse” in a catalogue today and just was so amused it wasn’t just called a Tardis but whatever. This would have been awesome to have as a kid, heck I want one now.   You can now subscribe to Toy-Ventures magazine, never miss an issue and be insured a pre-order […]

Vintage Mego: The Love Boat

Mego Love Boat Vintage Mego looks at the Love Boat action figure line and tries to tackle the question of “Why did Mego make these?”. It’s a power-packed episode with special guest stars Abe Vigoda and Ron Pallilo. #mego #megomuseum #loveboat Issue 6 of Toy-Ventures Magazine is now up for pre-order. Get a limited edition […]