Author Posts

1969 Toys R Us Flier

Here’s another wonderful Toy Newspaper Circular from the good people at Toys R Us, this time it’s from this weekend 41 years ago (ok I timed that part). A lot of people don’t know that Toys R Us was around in the 1960s but it’s hard to deny this kind of evidence. It’s a cool […]

1977 Mattel Welcome Back Kotter Catalog

The popularity of the sitcom “Welcome Back Kotter” inspired all kinds of merchandising including these 9″ figures from Mattel, the line was a bit of a flop, and carded figures can still be affordably priced today (especially the Horshak!)     The Sweathogs classroom playset included a record of catchphrases from the show, which I […]

1977 Mattel Shogun Warriors Catalog

1977 was the initial release year for the Mattel Shogun Warriors figures, unknown to us in North America these figures were called “Jumbo Machinders” in Japan and the characters were actually well-known cartoon characters. We’d get an inkling of this later when “Force Five” appeared in syndication.     Dragun would round out the first […]

Marvel Water Pistols

 I expect to see Spider-Man and Cap, bonus points for Sgt Fury despite it being a German pistol but Kid Colt Outlaw? That has to be one of his only pieces of merchandise ever. I don’t remember him packing a Saturday night special but whatevs… Get the expanded digital edition of Rack Toys here.

Dungeon Adventure Game!

While I never dug D&D, I probably would have enjoyed this board game version from TSR. I love the wholesome 80s looking family up there, considering TSR was beleaguered with negative press during this period, it’s almost ironic…. Get the expanded digital edition of Rack Toys here.

Toy-Ventures: Matchbox MAC (Mobile Action Command)

This week we look at a toy line that seems to always get forgotten, Seriously I get so many emails about Matchbox’s Mobile Action Command (MAC) and it’s wonderful array of fun toys, we even look at the knock offs it inspired. Check out this Wonder MAC site: http://www.mobile-action-command.de/eng/index.php Link to the MAC Commercial: https://www.youtube.com/watch?v=SWt6G08tZKc […]

Pac Toys Lords of Light Super Cut of Toy Commericials

Thanks to the amazing AcroRay (link to his channel below) we have this wonderful supercut of marketing from Toy Fair 1984. PAC toys attempted to create the Lords of Light toy line from Mego Micronauts Molds and glow sticks, an ambitious and fun toy concept that sadly didn’t make it to market. This rare piece […]