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GI Joe Action Team Catalog from Germany

In Germany, they called Hasbro’s GI Joe “Action Team,” a perfect name as Action Team blends the popular US themes of the Adventure Team with the military stylings still prevalent in the United Kingdon under the Action Man banner. This early 70s catalogue showcases many popular GI Joe sets from both continents, along with some […]

GI Joe Adventure Team Newsletter 1974

Hasbro was pretty adept at marketing the G.I. Joe line to kids as evidenced by this 1974 newsletter sent to members of “The Adventure Team”. For a $1.50 you got all kinds of cool swag plus this newsletter, which was filled with stories and a pile of material lifted from the Hasbro catalog. Seeing this […]