I found this wonderful catalog from a German company called Spielzug, I remember my grandmother bringing me back some of these and how enthralled I was. It’s a really great slice of what lucky kids in Germany got, their own versions of GI Joe and Big Jim, as well as Barbie, Sindy, Lego, Playmobil and Steiff. Check […]
Shawn is my superhero this month for submitting this month’s first Superhero appearance photo. Here he is mid 1970s at Great adventure with Spidey, more from Shawn next week. Send me your mall appearance photos!
It’s December and we wouldn’t even have this site if it weren’t for the 70s Wish Book catalogs that magically landed on our door steps every fall. Episode 11 is dedicated to our crazy 70s Christmas memories, the letters to Santa, the arms length wantlist and how Star Wars just turned the whole thing into […]
This page is from the 1975 Eaton’s catalog and I’m pretty sure I burned it into my brain that year. Joe’s world (and packaging artwork) has always captivated me and 1975 was a super special time for me…mainly because I was five. Atomic Man was a childhood favourite of mine (though the appearance of Steve […]
This is another commercial I recently had converted (and now giving away with my DVD sets). I don’t have much to say about Spin Welder other than it’s a cool concept and my parents would never have let me have it. The font in it’s logo was used more famously by Mego for the Micronauts […]
I gotta say, I’ve got nice friends. This month is always a bit of a stretch to come up with a whole month of Halloween updates. Enter my pal Matt, Shadow collector extraordinaire (check out some of his cool collection here) . While I knew Collegeville made a Shadow costume, I had no idea […]
Wizard of Oz merchandise seems commonplace today but in 1975, when Mego nabbed the toy license it was a huge, hairy deal. The company actually put one of the film’s producers on their board of directors and for Toy fair reunited the living cast members, the orders flowed like melted butter. The remaining cast of […]
Seeing as it’s back to school time, no catalog makes more sense than Diener, who specialized in rubber figurines, erasers and pencil toppers. Essentially the inexpensive toys disguised as School supplies you could sneak into school. Looking at this thing brought a flood of memories to me, as it’s an inventory of stuff I […]
As I’ve mentioned multiple times, my parents denied me the Weeble experience, as we were a devout Fisher Price Little People family. Life was good, so I’m not complaining but the grass always looked pretty green in Weeble-ville.
LJN’s Mr Action went by many names around the world (seriously, this line sold everywhere there were kids it seems) but it’s largely forgotten it seems. Most commonly mistake many of the parts for GI Joe these days, which is ironic because lines like this actually were seriously hurting Hasbro’s bottom line in the early […]
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