Jaws 2″ by Treasure Books (1978) If there ever was a horror film phenom in the 1970s, it was the original Jaws, a movie that made a generation scared of going out in the water. I did not see the film when it first came out but reputation alone carried it to the schoolyard. While merchandise for the original […]
Even though the company’s name is “Ideal” you won’t find a great amount of Ideal toys in this catalog, that’s this is the UK branch of the company which also distributed toys for US based companies with no UK offices. That means this catalog is loaded with some of the best toys 1980 has to offer […]
I think one of the scariest things in the 1970s had to be the notion of a giant shark eating you. I’m slightly ashamed to admit this kept me out of lakes and occasionally pools as a pup. It’s kind of hard to merchandise a shark seeing as he doesn’t have any cool accessories or […]
Card #34- Raydeen Shogun Warriors were pretty epic toys and I hope to celebrate each one individually, unlike other things I’ve featured this weekend, I do have a Raydeen. He’s beat to hell but I love him anyway. Mattel Shogun Warriors Catalog Card #35- Ideal Jaws Game Honestly I had like ten minutes to decide […]
This is the Hasbro booth for 1975, that’s the suer awesome G.I Joe Skyhawk zooming over these gentleman’s heads. From left to right they are Jim Camilleri, Jack Kipperman and Merril Hassenfeld, the man who put the H in Hasbro. Neat! 1976 Hasbro G.I. Joe Catalog B. Goldberg and J. Romain are off the see […]
Toy Fair 1976: Hmmm, Martin Landau or a shark this halloween?
I got the Ideal Jaws game one year for Christmas, the movie itself made me to timid swim in the ocean, lakes and even pools. I never said I was a bright kid.It was a pretty inventive game but I really only remember playing it once or twice before Jaws became a supervillain for my […]
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