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Evel Knievel for 1974

Another glorious look at one of the decade’s greatest successes and possibly one of the biggest hits in toy history. When Ideal toys licensed the likeness of Robert “Evel” Knievel known for his wild (and painful) stunts and combined it with one of the grooviest toy concepts known, it was gold! During these years, the EK […]

1980 Ideal Team America Catalog

By the late 1970s, Ideal Toys had a bit of a problem on their hands. Even though Evel Knievel had fallen out of favour with the public, their stunt cycle toy was still a viable product. The only logical choice was to rebrand the toy, their first attempt was in 1978 with Scare Cycles, a […]

Frankenstein’s Chopper

I’ve blogged before about Ideal Scare Cycles, the ingenius combination of the Evel Knievel concept mixed with monsters but I’ve never actually seen the finished product. Well, thanks to Ebay, I’ve rectified that by stumbling upon the Frankenstein from the series. The packaging differs from what was shown in the Catalog, it’s a little more […]

1975 Childworld Flier

As far as 70s toystores go, none are as far remembered and beloved as Childworld, a chain which had at one point 180 stores across the united states. This 1975 flier preserves what they had to offer during that time including the greats like Mego Star Trek and Planet of the Apes:

1974 HG Toys Puzzle Catalog

HG Toys was one of the bigger producers of licensed products in the 1970s and this great puzzle catalog from 1974 proves this. Almost every popular television show or character from that time is present, including Evel Knievel, Star Trek, the Marvel Superheroes, Planet of the Apes, Happy Days and much more. Check out the […]

Ideal 1976 Evel Knievel Catalog

By 1976, Ideal Toys was coasting a very powerful wave of having one of the top selling toys in the country. Evel Knievel was a household name and despite announcing his retirement twice in 1975, returned to jump buses and he attempted to jump a tank full of sharks (inspired by Jaws, another Ideal toys […]

Evel Knievel Stunt World

This is something I’ve never seen before but it makes a tremendous amount of sense. A play case complete with diecast vehicles, allowing you to reenact some of Evel’s more famous stunts. The world could use more playcases now.What’s on DVD: Space Angel– I spent hours watching this cartoon on City TV back in the […]

Two More Trading Cards

Card #6 should come as no shock to anyone, seeing as how much space I have devoted to Evel Knievel on the site. It almost felt like obligation to make it, so I did it early rather than later. It is arguably the most famous 70’s toy I’ve done thus far. Number 7 is probably […]

Dreams of Glory

Ok, I would so totally use a set of these on my bed today. This picture also features one of my favourite things, the use of toys in the child’s bedroom set. For some reason, I really like that extra detail, I probably need to get out more. That’s the Dinky Toys Enterprise by the […]