Jerry Lewis’s passing this week saw much reflection on his film and television career but I didn’t see any mention of his time as a games spokesperson for Hasbro. Celebrity spokes people for games was an interesting phenomena in the 1970s and Lewis joined other notables such as Don Adams, Lucille Ball and Dick Van […]
i honestly don’t know what would have won if i had a choice at six, probably the Super Friends but I think Star Trek had a decent shot.
I think I knew more kids who had this guy than who didn’t. I’m in the “didn’t” pile.
I could never talk my folks into such wonderful things such as this. Did you ever try for a snack maker/toy, if so which one?
I recently came across this wonderful article about action figures circa 1977, it mentions Micronauts, Pulsar, Metal Man, Electroman, Stretch Monster, Shogun Warriors and their impact on the toy market place. It features interviews with not only toy buyers but toy makers from Hasbro, Mego, Zee Toys and Mattel. Seeing as these are things that […]
Sadly, Jerry Lewis was never part of the GI Joe Adventure Team, his presence was to promote a series of board games. What a missed opportunity to have sets like “Search for the Golden Ladieeeeeeee!”
In 1976, Hasbro Toys had abandoned the G.I. Joe action figure , the following year Joe returned 4 inches shorter and now in the future as “Super Joe” which lasted two brief years. Hasbro’s UK distributor Palitoy (Who was still busy selling 12″ Joes as Action Man) decided to release Super Joe into the United […]
This rather mysterious trade ad from December 1981 is the first thing I can find that heralds the return of the GI Joe brand to toy stores. I don’t recall seeing the figures much before March of ’82, where 11 year old me pined for Kung Fu grip but still fell in love with the […]
This Shop-Rite piece from 1976 is another wishbook image that burned right into my brain. I managed to con my folks into Bulletman and the Capture Copter (purchased at Shop-Rite no less) that year. I was really sad to not see Joe in the catalog next year.
The 1970s were truly a golden era for the stunt vehicle toy concept although I’m pretty sure this type of toy never truly goes out of style.
@brickmantooth
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