Archives

Super Joe 1978 Catalog

They fight by night with the power of light! I really fun one today the 1978 section of the Hasbro catalog devoting to SuperJoe, G.I. Joe’s futuristic kick at the can. Joe took a four year holiday after this, come see why! Also come check out our newly redesigned website, now with 50% more smooth.

More from Charlies Basement

This is a follow up to the first Charlies Basement segment in which I took random photos from a friends toy collection. Above is a boxed Mattel Rodan, that one made me a little jealous as did the perfect mailer boxed Shogun Warriors. Carded Super Joe figures are extremely hard to find, I’ve never seen […]

Toy Flops of the 1970’s Part One: Superjoe

By the mid 1970’s, GI Joe, the pioneer of action figures was in a tight spot. Kids were turning their attention to bionic men and Superheroes. Despite trying to emulate this trend (Bulletman anyone?), GI Joe’s sales were slipping and Hasbro needed to revamp the concept. Enter SuperJoe, the 8″ Mego like figure with the […]