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Spider-Man’s great adventure

Shawn is my superhero this month for submitting this month’s first Superhero appearance photo. Here he is mid 1970s at Great adventure with Spidey, more from Shawn next week. Send me your mall appearance photos!

1978 Empire Toys Catalog

Empire Toys was primarily known for two things, licensed big wheel type vehicles for kids and licensed vehicles for other companies action figures. 1978 was no exception with Empire licensing characters such as The Flinstones, Batman, Spider-Man and Mickey Mouse into a lot of fun with wheels. Check out the 1978 Empire Toys Catalog here. […]

End cap of cheap joy

I’m super tired tonight, so here is an awesome store display of Larami goodies circa 1981.  I vividly remember that guy on the gun box. He kinda looked like my third grade teacher.  Rack Toys: Cheap, Crazed Playthings is a limited edition 144 page book from the creator of Plaid Stallions. Order from us and […]

Hulk Smash and Ta-Daaaaah!

When you think of Marvel Superheroes, there is one word that comes to mind…magic tricks. Clever Nasta Toys was the only company to understand this and that’s why they’re the biggest toy company in the world today! Rack Toys: Cheap, Crazed Playthings is a limited edition 144 page book from the creator of Plaid Stallions. […]

Spider-Ben

Ben broke my month long drought of Superhero Mall Appearance Pictures with this terrific picture of him with Spider-man at Cavalier Square Shopping Center in Hopewell, VA. He notes this is probably 1978-1979. Note the cameo by Jerry Lewis. As you can see, Ben chose his attire wisely by wearing a shirt that I wished I’d […]

1981 Ben Cooper Costume Catalog

Halloween around here wouldn’t be the same without the store bought goodness that is Ben Cooper. If you were a child of the 70s or 80s, then you certainly knew their product. Cooper held some of the great licenses in 1981 including the Disney characters, both the DC and Marvel comics Superheroes, Clash of the […]

1978 Popy Toys Catalog

Oh Japan, how i love thee.  The Popy Toy Corporation is not terribly well known to North Americans but their influence definitely had an impact on us. In 1978, they had a tremendouse amount of cool licenses such as Gatchaman (Known to us as Battle of the Planets), Starzinger (which we called Spaceketeers) and your […]

Spider-Man- Ambassador to Uruguay?

Magnus sent over this great piece  circa 1986-1987 with Spider-Man at the Rural Association Expo in Uruguay, at the US Embassy Pavillion, at a Polaroid promo booth. I’ve never had a South American mall appearance and honestly, I’m not sure I’m gonna get more, so I’m thrilled to have this! Send me your mall appearance […]

The Remco 7

Spider-Man, Reggie Jackson,three babies, somebody’s dad and KISS. It’s a super team nobody wanted but everyone got. Remco  links . .. 

Hang gliding with the Hulk

As ridiculous as the concept of these toys are, I have to admit that I think the little Hulk and Spidey figures they come with are awesome. You should buy these. Rack Toys: Cheap, Crazed Playthings is a limited edition 144 page book from the creator of Plaid Stallions. Order from us and get three […]