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Random Marvel Mania

I’ve mentioned this before but Bop Bags truly confuse me, why would you want to beat the crap out of your favourite character? This Captain America Bop Bag is ever worse, isn’t he the sentinel of liberty? Isn’t throwing a punch at old cap a bit like punching the flag? If you had one of […]

Commericals : Shogun Warriors, Battlestar Galactica, Micronauts and more!

It’s movie day today! Surfing YouTube last night and I found this great block 70’s Toy Commercials that weren’t really marked as such, this series features Shogun Warriors, Micronauts and Suckerman! This second block of commercials features the Mattel Battlestar Galactica Action Figures, Viper Launch Station, More Micronauts and Mego World’s Greatest Superheroes. I get […]

Return of the Vintage Toy Store Pictures

This has to be one of my favourite obsessions, finding pictures of toy stores and aisles past. So I’m really pleased to be coming out with Vintage Toy Stores Part Five with a collection of images that feature classic toys of the seventies including Mego Superheroes, Adventure Team G.I. Joes, Aurora Monster Models, View Masters, […]

Mighty Mego Men

Toy Fair 1974 saw the introduction of the Mego Superfoe figures and my obsession with the Riddler was born. For more Mego action figure goodness check out the Mego Museum (whose members have already seen this, it was too good not recycle).

1975 Lili Ledy Catalog from Mexico

Lili Ledy was Mexico’s premiere toy manufacturer and because of trade restrictions, all toys they sold had to be manufactured in Mexico. So many of the popular US lines were licensed and then produced by Lili Ledy resulting in wonderful variations that toy collectors hunt for to this day. Alot of favourites like the Mego […]

Colouring Book Theatre : Action Jackson

Today’s colouring book is a personal favourite of mine, Mego Action Jackson.For those not in the know, Action Jackson was Mego’s attempt to muscle into the boy’s market dominated by G.I. Joe with a new character and plenty of TV advertising.Action Jackson was a sportsman/adventurer/military man who kids just had to think of what they […]

Christmas Wishlist 1979

This is one of my more cherised items, a Christmas wish list I created in 1979 clipping items out of the Sears catalog. As you can see the Mego collecting bug was strong even then and I still can’t spell millenium. As I recall it was a pretty great haul and yes, I got a […]

More Vintage Toy Store Shots

With the holiday season almost here it seemed like an appropriate time to once again look at the toy departments of long ago, Vintage Toy Stores Part Four offers more shots of forgotten retailers and their shelves packed with memories. Look for appearances by Mego Superheroes, the Shogun Warriors, AMT model kits, Fisher Price Little […]