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Captain or is that Commander America?

This ad for licensing Captain America products from 1981 is interesting not only to comic fans but also trek people ( can’t remember if “trekkie” or “trekker” is offensive so I’ll steer away from that controversy, thank you) as I’m 90% certain that’s none other than Commander William Riker actor Jonathan Frakes under that ill […]

When Captain America Throws His Mighty Shield…

All those at the Columbus car show must yield! Another winner from Larry, this time it’s Captain America, the perfect hero for the fourth of July weekend. Cap was pretty busy with appearances around this time. Again I have to say huge props to Larry for these wonderful shots, check out his site for classic […]

Tim and Spidey

Tim sent in the great picture of him and Spider-Man at a Boscov’s in 1977, he’s got more pictures and a wonderful story surrounding that day at his blog . Click here to check out Tim’s blog and “The day he met Spider-Man (sort of)”

Mattel Secret Wars Catalog

In the early 1980s, Toy giant Mego fell and released both the Marvel and DC superheroes licenses for the first time in over a decade. This was also the first time the action figure license was seperated between companies. Kenner took the DC heroes and released Super Powers while Mattel scooped up the Marvel heroes […]

Spider-Man in the UK

Today’s mall appearance comes from the UK where Spider-Man was used on a bus tour to promote the Palitoy Superheroes line (which were repackaged Mego Superheroes). I don’t know about you but this is more Spider-Man than I ever hoped to see….. Send me your mall appearance photos!

1983 Remco Toys Catalog

By 1983, Remco had put down their utility belts and picked up some swords but never actually straying from their comic book licensing ties. Their long relationship with Marvel comics made them a natural to market the action figures based on their Crystar comic series , also announced were a series of figures based on […]

Faceballs from Amsco

Did these ever see release? This ad is the first time I’ve heard of them but it seemed that Amsco was about ten years ahead of the Madballs trend. Not only do you get Superheroes and Monsters but Planet of the Apes as well. The cards for these are fantastic, if anybody knows if they […]

1980 Aladin Lunchbox Catalog

Few things say “Back to School” more than a shiny new lunch box, especially one from Aladin who made really striking items over the decades. This catalog is the best of what the fall of 1980 had to offer, classic monsters, oodles of Superheroes, Good Robots, Bad Robots, Muppets and Men from the 25th Century! […]

Captain America Greets his public

David T sent in a big pile of goodies recently and I think my favourite of all is this cool pic of Captain America shaking hands at Six Flags Great Adventure in Jackson NJ in 1976. That shield is awesome. Send us your Mall Appearance photos!