Kenner’s “Bionic Pink” wins awards

Kenner wins packaging award, Bionic Man

This article from 1976 is in celebration of Kenner winning packaging awards from two different associations for the Steve Scout and Six Million Dollar Man toy lines, respectively. With the Bionic Toylines, the colour pink was traditionally considered taboo in boy’s toys (as was black), but in doing this, Kenner stood apart in the action aisle. I associate pink with two toylines,  Kenner Steve Austin and Mego Batman; it’s been 50 years, and I still think that. Well done, Kenner.

Below is a parade of Bionic Man endcaps, enjoy.

Bionic Man End Caps kenner

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Kenner, Six Million Dollar Man, Bionic Man, Mego Batman, 70s toy packaging, Steve Scout, Pink packaging, Toy-Ventures, Plaid Stallions, 1976, toy industry news, Kenner news, Ohio