Kenner Stretch Armstrong Archive Debuts

Kenner Stretch Armstrong Archive Debuts

Stretch Armstrong is one of the most recognizable and succesful toy concepts of the 1970s. Launched by Kenner toys in 1977, Stretch Armstrong would become a household name for generation X kids everywhere. The unique concept of making an action figure out of latex and corn syrup would create a buzz and see many a Christmas wishlist.

Subsequent figures such as Stretch Monster would prove equally succesful and move the brand into pop culture history. The line would eventually end after many successful years in 1981, where fatigue combined with increasing copycat imitators would see the line end.

The corn syrup laden hero was sold world wide and thanks to PS pal and benefactor Bill Frost, I’m finally able to showcase the many forms of Stretch and his friends on the site.

Click here to see the PlaidStallions Stretch Armstrong Index

Please do not ask me if I have these for sale, I sadly do not own a single stretch figure but do email me if you have stuff you’d like to contribute!

About The Author

AKA Brian Heiler author of "Rack Toys: Cheap, Crazed Playthings" and co-editor of "Toy-Ventures Magazine". Co-Host of the "Pod Stallions" podcast. Host of the Brick Mantooth Youtube channel, painter, designer, writer, mental health advocate, toy collector, Mego, and Mego Knock-Off enthusiast. I have large feet, ADHD and I live in Canada. Talk toys, not others.


  • Steven Fallon on June 1, 2012

    The Stretch Octopus reminds me of Viras, one of Gamera's old foes.

  • John III on June 4, 2012

    Do you have any for sale? Just kidding… don't hate me!

  • Tom on June 7, 2012

    I loved seeing that picture of my brother (in the psychodelic shirt) and me again in my mom's kitchen. I have some Super 8 footage of that Christmas with my Stretch Armstrong. One of these days I'll get it transferred and uploaded for you.

  • Muppet John on June 8, 2012

    I was so glad to see the picture of my Mom added to the Stretch Armstrong page. So very cool. Thanks again for keeping a smile on my face.

  • Anonymous on August 16, 2012

    I remember seeing commercials for these! What a flashback!!

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