Kenner The Car Game

Kenner The Car Game

Kenner the Car game
Kenner The Car Game
The folks at Kenner¬†did some¬†incredibly smart moves like the Six Million Dollar Man and Star Wars, we can’t forget they also thought up things Milky the Milking Cow and actually tried to market a game based on the 1977 Horror film “The Car“.
For those not in the know, this was a movie about a possessed car that runs people over, it starred James Brolin and it’s the kind of cheese you expect it to be. It’s basically “Jaws” but with a demonic car that can teleport around and kill people.
The Success of Ideal’s Jaws game probably had a lot to do with the inspiration to spin-off merchandise from this movie, but it’s a little dark for kids. The Car opened to poor reviews (although it’s found a cult following and earned a sequel in 2019) but to my knowledge, the Kenner The Car game never hit store shelves, which I am kind of bummed about, I would love to play this!

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About The Author

AKA Brian Heiler author of "Rack Toys: Cheap, Crazed Playthings" and co-editor of "Toy-Ventures Magazine". Co-Host of the "Pod Stallions" podcast. Host of the Brick Mantooth Youtube channel, painter, designer, writer, mental health advocate, toy collector, Mego, and Mego Knock-Off enthusiast. I have large feet, ADHD and I live in Canada. Talk toys, not others.


  • jill hamilton on January 3, 2011

    i am a wee bit disturbed by how pleased this brother-sister killing team is over their car's deadly rampage.


  • plasticfetish on January 3, 2011

    The Car sounds like a great game. Car crashes, car kills… game over. Everyone's a winner!

    My sister had Milky The Cow when we were kids BTW, and I can confirm that it was actually sort of fun for about ten minutes.

  • Wings on January 3, 2011

    My brother and I did this with all our cars & trucks anyway, so this would have just been even better.

  • Wings on January 3, 2011

    My word verification was SYCAR.


  • John III on January 3, 2011

    That looks like about 3 minutes of fun.

  • Ultra Fem on January 3, 2011

    OH MY GOD!!!! This is SO AWESOME!!! That was the awesomest of bad movies!!! But that car was THE BEST!!! I have to know: did this toy make that evil long honk?? GOD, I would love to have one of these!!!

    (I had Milky, too.)

  • twilitezoner on January 6, 2011

    That's too funny. Between this and their Alien toy, WTF were they thinking at Kenner.

    Very cool though.

  • VivaFSU on January 7, 2011

    Here's proof that drug testing prior to employment simply wasn't done in the 70s–even if it never was released.

  • Unknown on June 7, 2012

    I so would have gotten this (or asked Santa for it). I mean they had games like Earthquake Tower and the sinking Titanic so …why not.

    They put a collectible 1/18 scale Car out a few years ago and they sold old so the kids who would have gotten this game as a kid are grown up and shelling out bucks for collectibles on the film now.

  • DBenson on July 15, 2021

    Do you suppose there was ever a prototype with little pedestrians? The signs and stuff feel like a half-hearted compromise.

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