Added a fantastic True Value Hardward toy catalog from 1976 to the site today, from Barbie to Jaws, Steve Austion to the Green Arrow, it’s in there. check it out here

There is nothing I hate recieveing more than sweaters because that’s what do in them but who can argue with the smilling gentlemen from JC Penney? What are these guys in a band? I’d wear the one on the right if I could find it in my size. I’m positive these two came to my […]

Never one for watches as a kid, I have to say I love this JC Penney Superhero watch spread, they make them look exciting. One thing that always bugged me was the lack of second tier heroes on merchandising, where was my beloved Aquaman? According to the Aquaman Shrine, at least one country loved poor […]

Sitcom merchandising is always a curious thing when it goes beyond the obvious catch phrase T shirt or poster. The best example of this would be “Welcome Back Kotter” which was licensed a great deal due to it’s popularity with younger kids (like me!)But did anyone want Action Figures? I can just imagine the kid […]

Is “All dressed up for your Saturday Night up beat” really a sentence? Two years earlier this guy was probably wearing this.

The skin tight polyester wonders return!Plaidstallions.com

Found this surfing ebay tonight, if someone buys it for me, I promise to wear it to work with a webcam so you can catch all my co workers reactions.Same deal applies to this, providing it can fit on my head…..

These Star Wars Playsuits are head and shoulders above the Ben Cooper Darth Vader suit I wore in ’78, but where are the humans?Did anyone else have remote controlled R2-D2? Did it break like 3 days after you got it? Mine did, the only thing it would do after that was make those high pitched […]

Ahhhhhh, Star Wars bedding. I’m not sure I ever had the the sheets to any of these but my mom was always cool and buy me the pillow case. This pic from the 1979 Sears Canada is the bomb, not only does the kid have Empire sheets months before the movie comes out but he’s […]

Relive the famous Death Star dogfight over and over again as Luke and Vader go around in circles! You have to commend Kenner for this one, this was well before decent affordable home video games… Not to say that Star Wars merchandise wasn’t cutting edge technology, check out this amazing digital watch!