GI Joe Returns

GI Joe Returns




This rather mysterious trade ad from December 1981 is the first thing I can find that heralds the return of the GI Joe brand to toy stores. I don’t recall seeing the figures much before March of ’82, where 11 year old me pined for Kung Fu grip but still fell in love with the comic book.

About The Author

Mantooth
AKA Brian Heiler author of "Rack Toys: Cheap, Crazed Playthings" and co-editor of "Toy-Ventures Magazine". Co-Host of the "Pod Stallions" podcast. Host of the Brick Mantooth Youtube channel, painter, designer, writer, mental health advocate, toy collector, Mego, and Mego Knock-Off enthusiast. I have large feet, ADHD and I live in Canada. Talk toys, not others.

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