1978 Shindana Toys Catalog

1978 Shindana Toys Catalog

Formed in 1968 (with some no obligation assistance from Mattel), Shindana Toys was a Los Angeles based company that wanted to create unique toys for black children.

This catalog, from the company’s tenth anniversary sees them branching out into a toy company that now provides a diverse selection of ethnic characters.

Speaking of characters, Shindana still offered such notable celebrities such as Redd Foxx, Dr J and even Marla Gibbs.

Check out the 1978 Shindana Catalog here

And don’t stop there, we’ve also got the 1976 Catalog here:

About The Author

AKA Brian Heiler author of "Rack Toys: Cheap, Crazed Playthings" and co-editor of "Toy-Ventures Magazine". Co-Host of the "Pod Stallions" podcast. Host of the Brick Mantooth Youtube channel, painter, designer, writer, mental health advocate, toy collector, Mego, and Mego Knock-Off enthusiast. I have large feet, ADHD and I live in Canada. Talk toys, not others.

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