Vintage Mego: The Love Boat
Mego Love Boat
Vintage Mego looks at the Love Boat action figure line and tries to tackle the question of “Why did Mego make these?”. It’s a power-packed episode with special guest stars Abe Vigoda and Ron Pallilo.
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Mego Knock Off Headquarters– The leading group discussing 70s Dime store knock-offs of Mego action figures, we talk vintage toys and not others. We know the difference between Astro Apes and Action Apeman! It’s a really fun group where we talk about Lincoln International, AHI, Tomland, Bogi, Demo Man, Mortoy, and other generic greats.
Did the size make them compatible with the Glamour Girls line? They might have been intended to appeal to girls who had those toys. Whenever somebody had a hugely successful line, other companies would produce accessories on the same scale to piggyback onto it. Unofficial outfits for Barbie, for example. Or generic space-themed carry cases for Star Wars figures.
Or they may have been appealing to adult fans of the show, who’d either buy them for their kids or to decorate their own workspaces. Trouble is, kids weren’t trusting adults to pick their action figures. And they were a bit early to be ironic/nostalgic collectibles.
My first thought was they would have made more sense scaled to regular fashion dolls, so Donny and Marie and other celebrity dolls could play guest stars, just like on TV. Insert joke about digging out the dolls based on formerly hot names. But they would have been way more expensive.
>My first thought was they would have made more sense scaled to regular fashion dolls
That’ a good point, and I know Mego dabbled in that format. Maybe the Mego 12″ figs didn’t sell so well so they didn’t want to chance it?
On the up-side, figures like these (and the 8″ Waltons) made good victims/bystanders for other toy lines. “*puf-wheeze* I know you have the plans, Captain Stubing. Tell me where they are or my *puf-wheeze* Stormtroopers will tear this ship apart!”
Don C.