Archives

Kenner’s Duke

Before becoming a true 70’s juggernaut with licensed lines like “Star Wars” and the “Six Million Dollar Man”, Kenner was more experimental with their action figure branding, often creating fun generic lines such as Steve Scout and Duke The Dog. Duke truly was an original concept, never had a toy line such as this been […]

1974 Collegeville Costume Catalog

When it came to Halloween costumes, the two biggest names in the 70’s were Ben Cooper and Collegeville. If one didn’t have a specific license, the other surely did. In the mid seventies, Ben Cooper had a lock on some prosperous licenses namely The Universal Monsters and Superheroes from DC and Marvel houses. This left […]

Reflecto-Lite Masks

I have a weakness for store displays of any kind and it’s a true bonus when you can find them in a catalog. This sweet display of Collegeville masks inclues “The Bat” and a great generic version of the creature from the black lagoon that I’m kind of smitten with: Much more about Collegeville all […]

Colouring Book Theatre: Big Jim

Sharry brought me this welcome site this week, another wonderful piece of toy tie in merchandising from the era before toy based cartoons. Big Jim was Mattel’s response to parental outrage to war toys in the late sixties (which also made G.I. Joe an adventurer) here was a good natured sportsman who enjoyed things like […]

More Lincoln Monsters

I’m real jazzed to have some additions to the Lincoln Monsters section of the site, mostly because I never thought I would get more stuff from this tough to collect 8″ line. Above is the Frankensten box, that’s right, Frankensten, it seems Lincoln took their proofing as seriously as I do.The Mummy box also has […]

More Retro Playgrounds

Time to pay tribute again to those wonderful bits of metal pipe that gave us thousands of hours of joy and are likely rusting in a scrap yard by now. The past I’ve focused on specific themes like the ever popular Spaceship or Story books but this one is just plain old funky playground equipment, […]

Out of Sight, Out of Mind

Here’s a storage solution that is hardly ever utilized these days, hide all your unwanted junk behind the most discordant image imaginable. That way, when you get the urge to throw something out, the pattern will overload your senses, you’ll likely wet yourself and forget your first name. It’s the Batman Blu-Ray Giveaway Contest! To […]

Top Selling Toys for 1974

I love little things like this article about the hottest selling toys of 1974. As you can see Evel Knievel is getting killed by play-doh and Barbie! #8 is still my favourite, oh Crazy Foam, how I miss thee….

Mighty Mego Men

Toy Fair 1974 saw the introduction of the Mego Superfoe figures and my obsession with the Riddler was born. For more Mego action figure goodness check out the Mego Museum (whose members have already seen this, it was too good not recycle).