1979 Toys R Us Catalog- Mork and Mindy

From our video this week, here is the 1979 Toys R Us Catalog in it’s full-colour glory. This wonderful time warp of a publication really encapsulates the late 1970s toy and pop culture crazes. Starting of course with Mork Mania, the popularity of “Mork and Mindy” spawned some really fun merchandise from Mattel and others. I had that Mork doll with the (recycled Big Jim) back pack as a kid. Mork came boxed upside down, which was clever for the time.

Mego‘s 2-XL cost $50 back then but was a surprise hit for the world’s greatest toy company.

This is probably my favourite page in this Toys R Us Catalog, it’s got a lot of stuff I drooled over. Mego Superman, Kenner Alien, Mego Micronauts and the Elastic Hulk? I’ll take ten of each. I really want an adult version of those Hulk muscles for the beach this year.

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That Big Bird chair is freaking me out.

I don’t ever want to play “Snoopy’s Pound-A-Ball” if it’s anything like when my dog jumps in my lap.

The ABC football game had the real voice of Howard Cossel, for ten bucks more you could get it without his voice.

That Spider-Man bike is awesome sauce.

I am not familiar with that Matchbox Spider-Man Race track. Speed Burners was Mego‘s attempt to get some Hot Wheels action. The radio-controlled Hulk Mobile is by one of our favourite toy companies here, Azrak-Hamway.

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Those pyjamas really show that in 1979, if they made it, they slapped the Incredible Hulk on it.

Remco’s Reggie Jackson Bat Away was a big seller for the company.

Star Cruiser 1 was supposed to be a network TV spin-off of Space:1999 that never got off the ground. The model, however, sold for years after. The Superheroes Fiddlesticks set is a regular subject of emails here, people can never remember its name.

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We hope you’ve enjoyed this look at the 1979 Toys R Us Catalog, look for updates like this in the very near future.

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Toy-Ventures Magazine is our newest creation, an old-school print magazine about vintage toys! Professionally laid out and written, each issue is brimming with obscure and rare toys from companies such as Mego, Kenner, Remco, AHI, and much more. Monsters, Superheroes, Adventurers, Knock Offs, Apes, and so much more, it’s in Toy-Ventures.

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Mego Knock Off Headquarters– The leading group discussing 70s Dime store knock-offs of Mego action figures, we talk vintage toys and not others. We know the difference between Astro Apes and Action Apeman! It’s a really fun group where we talk about Lincoln International, AHI, Tomland, Bogi, Demo Man, Mortoy, and other generic greats.

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This newly acquired Toys R Us flyer fromn 1980 is possibly one of the best I’ve ever picked up, it just reminds me of being a ten-year-old kid and it’s loaded with incredible toys, oddly enough not a huge amount of Star Wars content, which is OK by me.

Those fourth prices of DC Comics Treasury editions from the mid 1970s amazes me, I love those books with all my heart.

 Get Toy-Ventures Issue 2 now!

The Little Professor is still in my kitchen junk drawer

Oh ENTEX Space Invaders, how I loved thee.

Alligator was actually based on the movie of the same name, 1980 was a great year for “Games based on Rober Forester movies” 

That Fiddlesticks Superhero set is something that comes up a lot in the PlaidStallions mailbox. Nobody remembers it.

Elastic Mickey Mouse by Mego is now famous thanks to some Meme I think I had a hand in. The Incredible Hulk work bench is “Krusty the Clown” levels of selling out Bruce….

Crazy Foam is so my jam.

Oh Presto Magix! Awesome!

The Cosmic Clipper is a model kit by Airfix, who released a whole range of cool spaceships that looked like they were from Space:1999.

Reggie Jackson’s Bat Away Pitching Machine really got out there.

My dad bought that father and son set, what a treat fighting someone three times your size! Remember when Kramer was in the kid’s karate class, it was like that…

Toys R US Catalog from 1980

Toys R US Catalog from 1980

I love this page to pieces and I do remember some shops over ordering Yoda until it was the only Star Wars figure they had.

Toys R US Catalog from 1980

Toys R US Catalog from 1980

PlaidStallions Toy-Ventures Magazine #2 is now available and it’s been called “not only an entertaining read, but it’s also an impeccable work of reference” by PopCult.

FACEBOOK GROUPS FROM PLAIDSTALLIONS

Pod Stallions is one of the most fun groups on Facebook.

Mego Knock Off Headquarters– The leading group discussing 70s dimestore goodness, we talk vintage toys, not others!

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Here’s another wonderful Toy Newspaper Circular from the good people at Toys R Us, this time it’s from this weekend 41 years ago (ok I timed that part). A lot of people don’t know that Toys R Us was around in the 1960s but it’s hard to deny this kind of evidence.

It’s a cool trip back to the toys of yesteryear and while some things have changed, others really haven’t all that much.

Lots of memorable classics such as G.I. Joe, Barbie, and the ever-popular Fisher-Price Little People.

Oh Lite Brite, you were awesome.

In the late 60’s Hasbro switch G.I. Joe from a soldier to an adventurer, these ’69 “Adventures of G.I. Joe” sets were only sold briefly and have since become very desirable on the secondary marketplace. A year later G.I. Joe became part of the “Adventure Team”, the rest is history.

“Talking Drowsy” that should be my nickname…

Fisher Price Little People Representin’.

A Johnny Unitas football also has a haircut you can set your watch too!

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