I wuv you Doctor Zaius!

In 1974, Well-Made Toys like many other companies jumped on the Planet of the Apes Bandwagon and tried to cash in on "Simian Fever" by releasing piles of plush novelties that resembled Doctor Zaius and Galen (this was TV based stuff) check out the.
The 1974 Well made Planet of the Apes Catalog
Bake with a Light Bulb

Kenner had a real evergreen property with their line of easy bake ovens, which encouraged children to bake treats by a small light bulb, I'm not sure how it worked but brother did it work. This look into 1974 sees a logical alliance with Betty Crocker and the birth of "Kiddie Fondue" which sounds kind of dark to be honest.
The 1974 Kenner Easy Bake Oven Catalog
Marx Goes On Safari

In 1975, Marx toys introduced children to the world of Buck Hunter and SGt. Kogo with Safari Adventure, a well made series of 8" action figures who often confuse collectors today. Check out all the cool goodies Marx made for Buck and his crew with the
the 1975 Marx Safari Adventure Catalog
Defense Against Knock Offs

In 1975, Hasbro decided to strike back at all the G.I. Joe imitators and create their own pretender to the throne. Thus the Defender was born, a blow molded "mannequin" (their terms not mine) whose accessories were primarily made up of overstocker Joe items but he did get a cool tank, take that Joe.
Visit the 1975 Hasbro Defenders Catalog and you may discover a long forgotten friend.
Planet of the Apes Day!

We've added so many new weird Planet of the Apes Rack Toys to the site, I declare it "Ape Day"! Unfortunately it's not a civic holiday, so you can't skip work. Check out the amazing weird goodies added to the
Larami Page and of course, the
The Azrak Hamway Planet of the Apes Gallery. lots of goofy Ape toy insanity on both pages...
Dawn of the Super Jock
The Most Logical Playthings

With the new movie getting everyone amped up about pointy ears again, it seemed apt to release a list of what I consider the best Star Trek toys of time, the ones made in the 1970s. Lots of fun imaginitive and wonderfully "Low Tech" stuff in this list, see if you agree with
The top ten coolest 70s Star Trek Toys. If you don't please refrain from drop kicking me, I don't care for that.
Heavy Metal

Show somebody one of the Zee Toys Metal Men figures and chances are you'll get the response "I had those, what are they called?" this well designed toy line didn't have much advertising so it's no surprise the name was forgotten. The 1979 catalog shows the offerings for that year and as an added bonus we have images from what is likely one of the best collections in the world. Please to visit
The 1979 Metal Men Catalog.
The Man Called Lobo

I probably would never have posted the 1981 Daisy cap guns catalog (mostly because I know nothing about cap guns) if it were not for the fact that Daisy may have been the only toy company in the world to produce toys based on the "Misadventures of Sherrif Lobo" a spin off of "BJ and the Bear" that I was really fond of. Daisy thought the Sherrif was "in tune with today's youngsters" Check out the
The 1981 Daisy Toys Catalog.
Still Evel in '76

Despite the real guy threatening to retire twice, Ideal's Evel Knievel toy line was still an amazing powerhouse in 1976, with new additions such as a rocket cycle and the "Escape from Skull Canyon" playset, where Evel has to deal with Big Foot! If you were to squeeze that toy, you would get a glass of pure 70s juice. We hope you'll dig the
1976 Ideal Evel Knievel Toys Catalog as much as we do!
Inflatable Summer Fun

It's almost summer break (hey, a guy can dream) and that means time for inflatable pools and other outdoor fun from the good people at Ideal Toys. You'll recognize familiar faces such as Batman and the Barba Pappa family along with the hottest moms 1979 had to offer. Please to be enjoying
The 1979 Ideal Summer Toys Catalog.
70s Toy Explosion DVD Volume 2

Thanks to some luck and the help of a good pal, I've got another DVD of cool toy commercials. This time it's all about 1979, which includes Hot Wheels, Elastic Superheroes, Barbie, Battlestar Galactica, Shogun Warriors, Batman, Star Wars and Godzilla just to name a few. I'm selling them in my online store, mostly so I can break even and do this all over again. Check out the
PlaidStallions Online Store.
The Bio-Sonic Man?

Despite adding some cool characters like Big Foot and the Venus Space Probe, 1978 would prove to be the last year for Steve Austin, the Six Million Dollar Man. Kanner still threw some new surprises out there for us before they decided to devote all resources to Star Wars. Check out the
the 1978 Kenner Six Million Dollar Man Toy Catalog.
Children's Palace in 1974

Children's Palace is a well known Toy chain to anyone who grew up on the East Coast.This 1974 Toy circular shows a retailer in it's prime, many fully colour pages showing all the hot toys of the day. Familiar brands like Barbie, G.I. Joe and Big Jim along with TV greats Batman, Spiderman, Sesame Street, the Planet of the Apes and Rodney Allen Rippey
Click here to visit the 1974 Children's Palace Toy Circular
Big Jim is alive and well in Europe

While Mattel's Big Jim faded away in North America in 1976, that's only the first half of the story. The line thrived in Europe and even expanded into other areas US kids never saw, check out the
1977 Congost Big Jim Catalog for some familiar faces and a few surprises.
Christmas in the 70s Update

Still working on the upcoming photo essay book,
Christmas in the 70s and we've created a Flickr Group for you to share your favourite kodak moments. So please come aboard and join us in your favourite moment when there was gold shag under the tree.
Squad 51, this is Rampart!

While most companies were superhero and talking monkey obsessed in the 1970s, LJN was busy making action figures of various heroes from TV shows like "Emergency" and "The Rookies", resulting in well made and memorable toys. Check out the
LJN TV SuperStars Catalog here.
Duncan Yo-Yo's for 1981

I think everybody had a yo-yo at some point in their life. This 1981 Catalog from Duncan shows that the company had other lines like toy trucks and licensed items like Batmobiles and Superhero Yo-Yo's. check out the
1981 Duncan Catalog here.
Join Us On Facebook

We've got our own facebook page set up, so drop by and share your craziest 70s memory,
Check it out Here and while you're at it, why not become pals with PS Spokesguy
Brick Mantooth.
Super Rack Toys

Fleetwood was one of the neater players in the rack toys game, they made some rather logical stuff based on hot tv properties like CHiPs, BJ and the Bear and Buck Rogers. Their standout stuff however was all the cool stuff they made for the Marvel comics superheroes. Check out the
1980 Fleetwood Catalog here.
Christmas in the 70's Book Project

I'm very excited to announce a new book project that I'm involved with that could also use your input!
Christmas in the 70's is a photo essaye book chronicling the yuletide season during the age of orange and polyester, for more info on how you can be a part of it
Visit the Christmas in the 70's Official Blog