1973 Hasbro World of Love Catalog
Hasbro described Love dolls as: "She's what's happening. She's today's American teenager and she's part of the World of Love".
This was an interesting to attempt to combine the Fashion dolls with the left over hippie movement in the late 1970s as Hasbro hoped little girls would clamour to enact adventures for Love and her friends Peace, Flower, Music and Soul.
I can't tell you how many times I've seen a Peace and thought it was a Mego Captain America.
I see this stuff all the time at Toy Shows.
More Fun from the Doll Commune