Ben Cooper Superhero Jigglers with the Hulk

I was jazzed to find this wonderful trade advert for the Ben Cooper Superhero Jigglers (their word was Wiggly but . Ben Cooper made these floppy figures for the better part of a decade and then they were bootlegged for another 10-15 years!

It was a good way to keep Ben Cooper products on store shelves year-round; Rubber bat sales really plummeted by November. 

Joining this assortment is the Incredible Hulk, whose TV Stardom made him an A-Lister in the Superhero Merchandise game. Like the Mego World’s Greatest Superheroes Hulk figure, the Hulk’s ample frame wasn’t cost-effective, so he’s considerably shorter than the other characters. Not that any of them can stand. 

Superhero Jigglers Catalog page from the 1980 Ben Cooper Catalog

Ben Cooper tried to expand the selection of Superheroes but made some interesting choices, including The Thing, Doctor Strange and the Red Skull. The Thing and Doctor Strange had some TV appearances but I’ve never understood the Red Skull. Although I am grateful, that someone made a Red Skull toy!

This page is from the 1981 Ben Cooper Catalog, you can see more here:

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Ben Cooper, Jigglers, Rubber Wigglys, Red Skull, Hulk, Spider-Man, Rack Toys, Superman, The Thing, Doctor Strange, 1980 Ben Cooper Catalog, 1981 Ben Cooper Catalog, 1983 Ben Cooper Catalog, Superhero toys, Mego, Mego Superheroes, Megolike, Batman,

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