S.T.A.R Team
In 1978, Ideal Toys hobbled together a series of space toys using old molds and a generous helping of inspiration from George Lucas..
S.T.A.R Team actually beat the Kenner Star Wars product to the stores (Kenner was forced to sell empty boxes promising action figures but you probably knew that) and the lawsuits flew! In an effort to create a back story kids might enjoy Ideal contacted Marvel comics (as they had done for their Evel Knievel line) to create a promotional piece outlining the adventures of Zem and the evil Knight of Darkness. It's a gripping tale written most likely in an afternoon..
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Other related links
Ideal Scare Cycles